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Using your information
We might use the information we collect from you when you register, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:
- To personalize your experience and to allow us to deliver the type of content and product offerings in which you are most interested
- To improve our website in order to better serve you
- To allow us to better service you in responding to your customer service requests
- To administer a contest, promotion, survey or other site feature
- To ask for ratings and reviews of services or products
- To follow up with you after correspondence (live chat, email or phone inquiries).
Protecting your information
Our website is scanned on a regular basis for security holes and known vulnerabilities in order to make your visit to our site as safe as possible. We use regular Malware Scanning. We do not collect credit card, banking, or other payment information, and for this reason this site does not have a SSL certificate installed.
- Understand and save your user preferences for future visits
- Keep track of advertisements
- Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future. We might also use trusted third-party services that track this information on our behalf.
You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. Since each browser is a little different, look at your browser’s Help Menu to learn the correct way to modify your cookies. If you turn cookies off, it won’t affect your user experience.
When visitors leave comments on the site, we collect the data shown in the comments form and also the visitor’s IP address and browser user agent string to help spam detection. PLEASE NOTE: We do not allow anonymous comments to be posted; thus, posting a comment on this site signifies the user’s understanding and agreement to have his or her public WordPress user information that was created when registering via WordPress to be publicly displayed along with the user’s comment.
We do not sell, trade, or otherwise transfer to outside parties your PII unless we provide you with advance notice. This does not include website hosting partners or other parties who assist us in operating our website, conducting our business, or serving our users, so long as those parties agree to keep this information confidential. We might also release information when appropriate to comply with the law, enforce our site policies, and protect ours or others’ rights, property, or safety. However, non-personally identifiable visitor information might be provided to other parties for marketing, advertising, or other uses.
We might include or offer third-party products or services on our website (usually in the form of advertisements) that contain links to other websites. These third-party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.
Google’s advertising requirements can be summed up by Google’s Advertising Principles. They are put in place to provide a positive experience for users: https://support.google.com/adwordspolicy/answer/1316548?hl=en
We do not use Google AdSense Advertising on our website.
We utilize Google Analytics on our site to measure demographics and interests of our users. We, along with third-party vendors such as Google use first-party cookies (such as the Google Analytics cookies) and third-party cookies (such as the DoubleClick cookie) or other third-party identifiers together to compile data regarding user interactions with ad impressions and other ad service functions as they relate to our website.
Users can set preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you can opt out by visiting the Network Advertising Initiative Opt Out page or by using the Google Analytics Opt Out Browser add on.
California Online Privacy Protection Act (CalOPPA)
According to CalOPPA, we agree to the following:
- Users can visit our site anonymously.
You can change your personal information by emailing us Send email
, by calling us at 484-266-0702, or by logging in to your account on this website and updating your profile information.
Do Not Track signals
We honor Do Not Track signals and do not track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism is in place.
Third-party behavioral tracking
We do not allow third-party behavioral tracking.
Children Online Privacy Protection Act (COPPA)
Fair Information Practices Principles
The Fair Information Practices Principles form the backbone of privacy law in the United States, and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.
In order to be in line with Fair Information Practices, we will take the following responsive action, should a data breach occur:
- We will notify you via email within 7 business days
- We will notify the users via in-site notification within 1 business day
We also agree to the Individual Redress Principle which requires that individuals have the right to legally pursue enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or government agencies to investigate and/or prosecute non-compliance by data processors.
Matrix Medical Communications 1595 Paoli Pike, Suite 201 West Chester, PA 19380 USA; Phone (484) 266-0702 Fax (484) 266-0726 Toll free (866) 325-9907; email@example.com
This document was last updated on June 6 2018.